2
TITLE: How has data-driven marketing evolved: Challenges and opportunities with emerging technologies
AUTHORS: Albérico Travassos Rosário; Joana Carmo Dias;
PUBLISHED: 2023, SOURCE: International Journal of Information Management Data Insights, VOLUME: 3, ISSUE: 2
INDEXED IN: Scopus
3
TITLE: Exploring omnichannel strategies: a path to improve customer experiences
AUTHORS: Silva, Susana C.; Silva, Francisca Pinto; Dias, Joana Carmo;
PUBLISHED: 2023, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
INDEXED IN: Scopus WOS
4
TITLE: The New Digital Economy and Sustainability: Challenges and Opportunities  Full Text
AUTHORS: Rosario, Alberico Travassos; Dias, Joana Carmo;
PUBLISHED: 2023, SOURCE: SUSTAINABILITY, VOLUME: 15, ISSUE: 14
INDEXED IN: WOS