161
TITLE: NEW CONSUMER ROLE IN BRAND COMMUNITY: FROM ATTRACTIVENESS TO AN ACTIVE MEMBER AND EMBEDDED LEARNING
AUTHORS: Hans Ruediger Kaufmann; Sandra M C Loureiro; Gianpaolo Basile; Demetris Vrontis;
PUBLISHED: 2010, SOURCE: 3rd Annual EuroMed Conference of the EuroMed-Academy-of-Business in 3RD ANNUAL EUROMED CONFERENCE OF THE EUROMED ACADEMY OF BUSINESS: BUSINESS DEVELOPMENTS ACROSS COUNTRIES AND CULTURES
INDEXED IN: WOS
162
TITLE: WEB SITE BRAND ATTRIBUTES AND E-SHOPPER LOYALTY A Comparative Study of Spain and Scotland
AUTHORS: Sandra Loureiro; Silvina Santana;
PUBLISHED: 2010, SOURCE: 6th International Conference on Web Information Systems and Technologies in WEBIST 2010: PROCEEDINGS OF THE 6TH INTERNATIONAL CONFERENCE ON WEB INFORMATION SYSTEMS AND TECHNOLOGY, VOL 2
INDEXED IN: WOS
163
TITLE: Segmentation Using Finite Mixture Partial Least Squares: loyalty and satisfaction perceived by customers of the supermarkets in Portugal
AUTHORS: Sandra Loureiro;
PUBLISHED: 2009, SOURCE: 6th International Conference on Partial Least Squares and Related Methods in PLS '09: PROCEEDINGS OF THE 6TH INTERNATIONAL CONFERENCE ON PARTIAL LEAST SQUARES AND RELATED METHODS
INDEXED IN: WOS
Página 17 de 17. Total de resultados: 163.