Center of Portugal Tourism: Effects of Video Advertisements on Positive Emotions and Narrative Transportation.

AuthID
 P-018-3VT
5
Author(s)
Vasconcelos, M
·
Augusto, L
·
Santo, PE
Tipo de Documento
Article
Year published
2024
Publicado
in INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, ISSN: 2182-9306
Volume: 12, Número: 23, Páginas: 95-107 (13)
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Publication Identifiers
Wos: WOS:001410830100006
Source Identifiers
ISSN: 2182-9306
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