Virtual Influencers in the Metaverse: Transformative Advertising Applications for Social Change and Well-Being

AuthID
 P-01A-233
2
Author(s)
Tipo de Documento
Article in Press
Year published
2025
Publicado
in JOURNAL OF MARKETING COMMUNICATIONS, ISSN: 1352-7266
Páginas: 1-34 (34)
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Publication Identifiers
SCOPUS: 2-s2.0-105016794805
Wos: WOS:001573163000001
Source Identifiers
ISSN: 1352-7266
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