The Effect of Internal Branding on Organisational Financial Performance and Brand Loyalty: Mediating Role of Psychological Empowerment

AuthID
 P-00Y-36X
5
Author(s)
Soleimani M.
·
Dana L.P.
·
Bouzari P.
·
Tipo de Documento
Article
Year published
2023
Publicado
in Journal of Asian Business and Economic Studies, ISSN: 2515-964X
Volume: 30, Número: 2, Páginas: 143-163 (20)
Indexing
Scopus®
Crossref®4
Google Scholar®
Publication Identifiers
SCOPUS: 2-s2.0-85146257126
Source Identifiers
ISSN: 2515-964X
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