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Paulo Alexandre Botelho Rodrigues Pires
AuthID:
R-000-QZS
Publications
Confirmed
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Document Source:
All
Document Type:
All Document Types
Book Chapter (7)
Article (1)
Book (1)
Editorial Material (1)
Year Start - End:
2021
2022
2023
2024
-
2024
2023
2022
2021
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Results:
10
20
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50
Confirmed Publications: 10
1
TITLE:
Artificial intelligence and marketing: Progressive or disruptive transformation? Review of the literature
AUTHORS:
Paulo Botelho Pires
; José Duarte Santos;
PUBLISHED:
2023
,
SOURCE:
Confronting Security and Privacy Challenges in Digital Marketing
INDEXED IN:
Scopus
IN MY:
ORCID
2
TITLE:
Artificial neural networks and discrete choice models: Sales forecast in supermarket products
AUTHORS:
Paulo Botelho Pires
; José Duarte Santos;
PUBLISHED:
2023
,
SOURCE:
Management and Marketing for Improved Retail Competitiveness and Performance
INDEXED IN:
Scopus
IN MY:
ORCID
3
TITLE:
Confronting security and privacy challenges in digital marketing
AUTHORS:
Paulo Botelho Pires
; José Duarte Santos; Inês Veiga Pereira;
Ana Isabel Torres
;
PUBLISHED:
2023
,
SOURCE:
Confronting Security and Privacy Challenges in Digital Marketing
INDEXED IN:
Scopus
CrossRef
IN MY:
ORCID
4
TITLE:
Digital marketing perspectives: Challenges and opportunities raised by technology
AUTHORS:
Paulo Botelho Pires
; José Duarte Santos;
PUBLISHED:
2023
,
SOURCE:
Confronting Security and Privacy Challenges in Digital Marketing
INDEXED IN:
Scopus
IN MY:
ORCID
5
TITLE:
Green Cosmetics: Determinants of Purchase Intention. Determinants of Purchase Intention
AUTHORS:
Ana Catarina Rodrigues;
Paulo Botelho Pires
;
Catarina Delgado
; José Duarte Santos;
PUBLISHED:
2023
,
SOURCE:
Handbook of Research on Achieving Sustainable Development Goals With Sustainable Marketing
INDEXED IN:
Scopus
CrossRef
Unpaywall
IN MY:
ORCID
6
TITLE:
Persuasive Determinants in the Hotel Industry's Newsletter Opening Rates
Full Text
AUTHORS:
Araujo, Carlota Rocha;
Pires, Paulo Botelho
;
Delgado, Catarina
; Santos, Jose Duarte;
PUBLISHED:
2023
,
SOURCE:
SUSTAINABILITY,
VOLUME:
15,
ISSUE:
4
INDEXED IN:
Scopus
WOS
CrossRef
Unpaywall
IN MY:
ORCID
7
TITLE:
Preface
AUTHORS:
Paulo Botelho Pires
; José Duarte Santos; Inês Veiga Pereira; Ana Isabel Torres;
PUBLISHED:
2023
,
SOURCE:
Confronting Security and Privacy Challenges in Digital Marketing
INDEXED IN:
Scopus
IN MY:
ORCID
8
TITLE:
Rose-Patisserie and Coffee House. Business Development Alternatives
AUTHORS:
Paulo Botelho Pires
; António Correia Barros;
PUBLISHED:
2022
,
SOURCE:
Cases on Digital Strategies and Management Issues in Modern Organizations - Advances in Business Strategy and Competitive Advantage
INDEXED IN:
CrossRef
IN MY:
ORCID
9
TITLE:
THEIA. Thermal Insulation – A Business Strategy
AUTHORS:
Paulo Botelho Pires
; António Correia Barros; José Duarte Santos;
PUBLISHED:
2022
,
SOURCE:
Cases on Digital Strategies and Management Issues in Modern Organizations - Advances in Business Strategy and Competitive Advantage
INDEXED IN:
CrossRef
IN MY:
ORCID
10
TITLE:
The buying decision-making process in the selection of device suppliers in reproductive medicine: A preliminary model. A Preliminary Model
AUTHORS:
Paulo Botelho Pires
; António Correia Barros; Filipe Taveira Santos;
PUBLISHED:
2021
,
SOURCE:
Management and Marketing for Improved Competitiveness and Performance in the Healthcare Sector
INDEXED IN:
Scopus
CrossRef
IN MY:
ORCID
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