Consumer's Love for Functional Brands: the Aspirin Case

AuthID
P-00M-DS3
3
Author(s)
Document Type
Article
Year published
2016
Published
in INTERNATIONAL JOURNAL OF PHARMACEUTICAL AND HEALTHCARE MARKETING, ISSN: 1750-6123
Volume: 10, Issue: 4, Pages: 477-491 (15)
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Publication Identifiers
Scopus: 2-s2.0-85002856915
Wos: WOS:000392170200008
Source Identifiers
ISSN: 1750-6123
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