New Luxury Vs. Old Luxury: What Is the Definition of Luxury Brand?

AuthID
P-00W-DHX
2
Author(s)
Document Type
Book Chapter
Year published
2020
Published
in Building Consumer-Brand Relationship in Luxury Brand Management, ISSN: 2327-5502
Pages: 45-63 (18)
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Scopus: 2-s2.0-85127992897
Source Identifiers
ISSN: 2327-5502
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