71
TITLE: Perceptual and behavioural dimensions: measuring brand equity consumer based
AUTHORS: Paula Rodrigues ; Francisco Vitorino Martins ;
PUBLISHED: 2016, SOURCE: JOURNAL OF FASHION MARKETING AND MANAGEMENT, VOLUME: 20, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 10
IN MY: ORCID
72
TITLE: CONSUMER BEHAVIOR: HOW THE "BRAND LOVE" AFFECTS YOU
AUTHORS: Rodrigues, P ; Reis, R; Cantista, I;
PUBLISHED: 2015, SOURCE: Academy of Marketing Science in IDEAS IN MARKETING: FINDING THE NEW AND POLISHING THE OLD
INDEXED IN: WOS CrossRef: 2
IN MY: ORCID
73
TITLE: Corporate social responsibility and its impact in consumer decision-making
AUTHORS: Paula Rodrigues ; Ana Pinto Borges ;
PUBLISHED: 2015, SOURCE: SOCIAL RESPONSIBILITY JOURNAL, VOLUME: 11, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 26
IN MY: ORCID
74
TITLE: SOCIAL RESPONSIBILITY IN HIGHER EDUCATION: STUDENTS' PERCEPTIONS
AUTHORS: Reis, R; Rodrigues, P ; von Schwedler, M; de Oliveira, ER ;
PUBLISHED: 2015, SOURCE: Academy of Marketing Science in IDEAS IN MARKETING: FINDING THE NEW AND POLISHING THE OLD
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
75
TITLE: The Importance of Knowledge Management in the Succession Process of Family Businesses
AUTHORS: Rodrigues, P ; Borges, AP ; Aleixo, A;
PUBLISHED: 2014, SOURCE: 15th European Conference on Knowledge Management (ECKM) in PROCEEDINGS OF THE 15TH EUROPEAN CONFERENCE ON KNOWLEDGE MANAGEMENT (ECKM 2014), VOLS 1-3, VOLUME: 2
INDEXED IN: Scopus WOS
IN MY: ORCID
76
TITLE: Measuring sustainability and sustainable knowledge management: Presenting a case for the tourism sector in Portugal
AUTHORS: Oliveira, ER ; Rodrigues, P ;
PUBLISHED: 2010, SOURCE: 11th European Conference on Knowledge Management, ECKM 2010 in Proceedings of the European Conference on Knowledge Management, ECKM, VOLUME: 2
INDEXED IN: Scopus
IN MY: ORCID
77
TITLE: The importance of knowledge management in corporate social responsibility and the effects on the consumers-presenting the case of Cafás Delta
AUTHORS: Rodrigues, P ; Oliveira, ER ;
PUBLISHED: 2010, SOURCE: 11th European Conference on Knowledge Management, ECKM 2010 in Proceedings of the European Conference on Knowledge Management, ECKM, VOLUME: 2
INDEXED IN: Scopus
IN MY: ORCID
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