Beyond the Click: The Evolution of Digital Marketing and Its Ethical Dilemmas

AuthID
P-019-03J
5
Author(s)
Melo, D
·
Castro, B
·
Spínola, L
·
Brandão, L
·
4
Editor(es)
Reis,JL;Santos,JPM;Gomes,LM;Bogdanovic,Z
Tipo de Documento
Proceedings Paper
Year published
2025
Publicado
in Smart Innovation, Systems and Technologies, ISSN: 2190-3018
Volume: 438 SIST, Páginas: 349-363 (14)
Conference
International Conference on Marketing and Technologies, Icmarktech 2024, Date: 5 December 2024 through 7 December 2024, Location: Ponta Delgada
Indexing
Publication Identifiers
SCOPUS: 2-s2.0-105009286285
Source Identifiers
ISSN: 2190-3018
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