The Attitude of Young Portuguese Youth Toward Blood Donation Advertising Campaigns-An Exploratory Approach

AuthID
P-018-WFW
4
Author(s)
Lopes, S
·
Sousa, BB
5
Editor(s)
Reis,JL;Cascalho,J;Peter,MK;Reis,LP;Tiago,MT
Document Type
Proceedings Paper
Year published
2025
Published
in MARKETING AND SMART TECHNOLOGIES, ICMARKTECH 2024, VOL 2 in Smart Innovation Systems and Technologies, ISSN: 2190-3018
Volume: 439, Pages: 547-556 (10)
Conference
2024 International Conference on Marketing and Technologies-Icmarktech, Date: DEC 05-07, 2024, Location: Universidade dos Acores, PORTUGAL, Host: Universidade dos Acores
Indexing
Publication Identifiers
Scopus: 2-s2.0-105007998744
Wos: WOS:001600389200035
Source Identifiers
ISSN: 2190-3018
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