1
TITLE: Challenges in Artificial Intelligence and Business: An Ethical Perspective
AUTHORS: Nelson deMatos; Belem Barbosa ; Marisol B Correia;
PUBLISHED: 2025, SOURCE: Contributions to management science
INDEXED IN: CrossRef Unpaywall
2
TITLE: Decoding the privacy puzzle: A study on AI deployment in public governance
AUTHORS: Jose Ramon Saura; Belem Barbosa ; Sudhir Rana;
PUBLISHED: 2025, SOURCE: Handbook on Governance and Data Science
INDEXED IN: Scopus CrossRef Unpaywall
3
TITLE: Exploring the role of product attributes in 9-ending pricing strategies: A study on online retailing  Full Text
AUTHORS: Goncalves, Mariana Gaspar; Barbosa, Belem ; Saura, Jose Ramon; Mariani, Marcello;
PUBLISHED: 2025, SOURCE: JOURNAL OF BUSINESS RESEARCH, VOLUME: 192
INDEXED IN: Scopus WOS CrossRef Unpaywall
4
TITLE: Metaverse branding: A review and future directions
AUTHORS: Belem Barbosa ;
PUBLISHED: 2025, SOURCE: Strategic Brand Management in the Age of AI and Disruption
INDEXED IN: Scopus
5
TITLE: Perceived freshness and the intention to repurchase fresh food products online
AUTHORS: Ferreira, Daniel; Barbosa, Belem ; Sousa, Ana;
PUBLISHED: 2025, SOURCE: EUROMED JOURNAL OF BUSINESS
INDEXED IN: Scopus WOS CrossRef: 1 Unpaywall
6
TITLE: The role of digital touchpoints in the five-star hospitality customer journey
AUTHORS: Camille Zabjesky; Belem Barbosa ; Sara Neves;
PUBLISHED: 2025, SOURCE: Effective Marketing and Consumer Behavior Tactics for High-End Products
INDEXED IN: Scopus CrossRef Unpaywall
7
TITLE: The Role of Social Media in the Internationalization of B2B Companies
AUTHORS: Catarina Pereira Teixeira; Zaíla Maria Oliveira; Belem Barbosa ;
PUBLISHED: 2025, SOURCE: Marketing Strategies for the Internationalization of Businesses and Brands
INDEXED IN: CrossRef Unpaywall
8
TITLE: Wine tourism meets the metaverse: A case study. A Case Study
AUTHORS: Belem Barbosa ; Shalini Singh; Tuğçe Yetik; Camila Carvalho;
PUBLISHED: 2025, SOURCE: Cases on Metaverse and Consumer Experiences
INDEXED IN: Scopus CrossRef Unpaywall
9
TITLE: Women's views on empowerment in menopause-related femvertising on social media  Full Text
AUTHORS: Barbosa, Belem ; Amorim, Ana Sofia;
PUBLISHED: 2025, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING
INDEXED IN: Scopus WOS CrossRef Unpaywall
10
TITLE: A closer look at customer experience with bundle telecommunication services and its impacts on satisfaction and switching intention
AUTHORS: Ribeiro, Hugo; Barbosa, Belem ; Moreira, Antonio C. ; Rodrigues, Ricardo;
PUBLISHED: 2024, SOURCE: JOURNAL OF MARKETING ANALYTICS, VOLUME: 12, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 4 Unpaywall
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